🔄 Follow-Up Sequence Generator
Build a complete multi-touch follow-up sequence with spacing, messaging, and channel recommendations — so nothing falls through the cracks.
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Frequently asked questions
How many touches should a sequence have?+
Most high-performing B2B sequences run 8–12 touches across email, LinkedIn, and phone over 14–21 days. This tool defaults to 6–9 for the email channel; pair with phone/LinkedIn touches for full multi-channel coverage.
How do I space the emails?+
Day 1, 3, 7, 12, 18, 25, 35 is a proven cadence. The first 3 touches should reference the same trigger event; later touches should bring new value (research, a stat, a relevant article).
What should the breakup email say?+
A short "should I close your file?" message — single sentence, single question, no pitching. These typically pull 25–35% of dormant prospects back into conversation.
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