Privacy Policy
Last updated: May 2026
1. Who we are
SalesTap ("we", "us", or "our") operates the website at salestap.com — an AI-powered sales intelligence hub providing free tools, articles, and resources for B2B sales professionals.
2. Information we collect
We may collect the following information:
- Usage data — pages visited, time on site, referring pages, browser type, and IP address. Collected automatically via Google Analytics 4.
- Tool inputs — text you enter into our AI tools (e.g. company names, pain points). This data is sent to our API and to Anthropic to generate responses. We do not store this data after the session ends.
- Email address — if you subscribe to our newsletter, we collect your email address to send you content.
3. How we use your information
- To provide and improve our AI tools and content
- To send newsletters to subscribers who have opted in
- To analyse site usage and improve user experience
- To comply with legal obligations
4. Third-party services
We use the following third-party services that may process your data:
- Google Analytics 4 — website analytics. See Google's Privacy Policy.
- Google AdSense — advertising. Google may use cookies to serve ads based on your prior visits. See Google's Ad Policy.
- Anthropic Claude API — powers our AI tools. Tool inputs are processed by Anthropic. See Anthropic's Privacy Policy.
- Vercel — website hosting. See Vercel's Privacy Policy.
5. Cookies
We use cookies for analytics (Google Analytics) and advertising (Google AdSense). You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on. You can manage ad personalisation at adssettings.google.com.
6. Data retention
We do not retain tool input data after your session. Analytics data is retained per Google Analytics default settings. Newsletter subscriber data is retained until you unsubscribe.
7. Your rights
Under UK GDPR and applicable data protection law, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Object to processing of your data
- Withdraw consent at any time
To exercise any of these rights, contact us at the email below.
8. Changes to this policy
We may update this policy from time to time. We will indicate the date of the last update at the top of this page. Continued use of the site after changes constitutes acceptance of the updated policy.
9. Contact
For privacy-related queries, please contact us via the contact form on our website or email us directly.