4 articles
Tagged: prospect research
Every SalesTap article filed under prospect research. Practical B2B sales tactics, frameworks, and data, maintained as articles are reviewed and published.
Cold Outreach
Cold Emailing Prospects Who Just Changed Jobs
A job change is the strongest cold email trigger in B2B sales, but most reps waste it. Here's how to time, frame, and ask in 2026.
Jun 23, 20266 min read
Cold OutreachHow to Cold Call a CFO and Win the Meeting
How to cold call a CFO without sounding like every other vendor — openers, objection responses, and scripts that earn the calendar invite.
Jun 18, 20266 min read
CRM & ToolsApollo vs ZoomInfo vs Lusha: Testing Data Quality
What Apollo, ZoomInfo, and Lusha publish about their own data, why database size is not accuracy, and how to run a blinded bake-off on your own ICP.
Jun 4, 20267 min read
Cold OutreachCold Call Research: A 5-Minute Prospect Checklist
A five-minute cold call research checklist to find a trigger event, tech-stack signal, and relevant opener before you dial — without over-researching.
May 28, 20266 min read